This course is created at an accessible level for students who are new to social media, while also addressing the intermediate skills that are required for standard industry practice. Balancing theory with practical application, it covers the modern landscape of digital communication and essential technologies supporting e-commerce. Students learn to distinguish between online and offline consumer behavior and gain skills in profit margin calculation, financial projections, virtual store design, social media platform launch, and online customer support.
Description
E-Commerce is an introductory short course exploring online sales and marketing. It balances theory with practical application, making it accessible for beginners while covering intermediate skills necessary for industry standards. Students will delve into digital communication, technologies, and distinguishing between online and offline consumer behaviors. Additionally, the course covers essential topics such as profit margins, financial projections, virtual store design, social media platform launches, and online consumer support.
**SACOB Short Courses are non-credit bearing and are intended to offer you knowledge and skills in a particular field.
Overview
The Contemporary E-commerce Environment
Technologies That Support E-commerce
Consumer Behaviour on the Internet
E-Sales – Interface
Logistics for E-commerce
Customer Support
E-commerce and the Law
Qualification
Certificate of Completion
Requirements
This course is suited for anyone who is wanting to gain knowledge and understanding within the field. There are no specific entrance requirements.
Duration
10 Weeks
Packages
Online Standard:
-Digital Course Books
-Hardcopies
- Textbooks
- Introduction Video
- Q & A Platform
- Concept Videos
- Forums
Assessment
Timed Quizzes
2 Formative assignments
1 Summative assignment
What's next
You are now eligible to further your studies and sharpen your skills with more short courses or take it a level up and go for a professional body certification to build onto these vital skills.
Related products
-
CIMA – Operational Level Integrated Case Study
This is the First Integrated Case Study Exam of the CIMA Professional Qualification. This is where you apply all the knowledge and skills that you have acquired from the three modules that make up the Operational Level. You will be required to take the knowledge and apply it to real-life work situations.... more
Bookkeeping / Accounting
Chartered Institute of Management Accountants (CIMA)CIMA – Operational Level Integrated Case Study
-
ICB Financial Accounting Advanced Level: Subject – Management Accounting Control Systems
This subject forms part of the Advanced Level in the both the ICB Financial Accounting or ICB Public Sector Accounting Programmes. The purpose of this course is to develop in students a knowledge and understanding of the application of management accounting control and decision making techniques which will enable them to communicate effectively as accountants and managers. The evolution in the field of cost and management accounting has created a need for contemporary subjects that help learners make the connection between basic accounting methods and serving the overall needs of the company.... more
Bookkeeping / Accounting 
Institute of Certified Bookkeepers (ICB)ICB Financial Accounting Advanced Level: Subject – Management Accounting Control Systems
-
ICB Business Management Intermediate Level: Subject – Office and Legal Practice
This course forms part of the Intermediate Level in both the ICB Entrepreneurship Programme as well as the ICB Business Management Programme. It will take you through the legal procedures and how to apply law principles within a business. As this is a new course offered by the ICB, enrollments and a detailed outline will be available in early 2016.... more
Business Management
Institute of Certified Bookkeepers (ICB)ICB Business Management Intermediate Level: Subject – Office and Legal Practice